Research shows billions of loyal points remain unused

New research shows travellers are leaving over 70% of their loyalty points unused.

In 2016 so far, that means over 195 billion points.

This data comes from Switchfly, the travel-commerce and loyalty platform that powers airlines like American Airlines, Emirates and JetBlue, and loyalty programs such as United MileagePlus, InterContinental Hotels Group, Starwood Hotels and Expedia.

According to Switchfly over a trillion points have been gone unredeemed since 2010.

The full findings since 2010 include:

 

2010 2011 2012
Available Points 22,911,179,362 106,632,879,250 280,545,326,561
Redeemed Points 7,183,295,900 29,922,475,797 72,072,599,166
Unused Points 15,727,883,462 76,710,403,453 208,472,727,395
2014 2015 2016
Available Points 453,847,523,567 517,228,669,107 253,264,155,273
Redeemed Points 111,303,983,363 121,417,776,556 57,870,948,653
Unused Points 342,543,540,204 395,810,892,551 195,393,206,620